Event date: 01 August 2017
Undeterred by the Cape’s wintry weather and rainy day traffic, members turned out in force to learn about Twitter for Business. Member AdDynamo’s Garth Manthe highlighted Twitter’s growth in users – sometimes called the ‘Trump bump’. He emphasised that Twitter is now considered a news app, not a social media app. We learned why 288,000 CEOs are on Twitter. We observed how they use it to listen to and respond to customers, among other things. Tesla CEO, Elon Musk is a great example of a CEO using Twitter well. Wrapping up with Basics and Best Practices, Garth certainly helped members get started with, or improve their Twitter activity. The Chamber thanks hosts S-RM!
Location: Cape Town, Western Cape, South Africa